NMSU
Library Resources for Journalism and Mass Communications Researchers
Areas of Specialization
Advertising, Marketing, and Public Relations
Broadcasting
International Journalism
Investigative Reporting
Photojournalism
Online News Sources
General
Careers in Journalism
NMSU
Library Resources for Journalism and Mass Communications Researchers
The NMSU Library offers a wide range of resources to support the
University's teaching and research programs in journalism and mass
communications. The general reference collection includes directories,
bibliographies, encyclopedias, almanacs and other resources useful to
journalism researchers. Online databases available to the NMSU
community include
Business Source
Premier, CIAO (Columbia International Affairs Online), CQ Electronic
Library (public policy and government), and
LEXIS-NEXIS
Academic/Congressional/Statistical Universe (full text news,
congressional, and statistical information). The general collections
include numerous materials in the areas of advertising, broadcasting,
journalism, photography/photojournalism, and communication. The Library
also maintains print and online subscriptions to key national,
international, and regional press titles. In addition to the assistance
provided by the Library's Reference and Research Services Department,
the Library's
subject specialist
for journalism and mass communications is available to assist
researchers with in-depth questions in this area.
Advertising,
Marketing and Public Relations
Ad Council - The Ad Council is
a private, non-profit organization that "produces, distributes and
promotes thousands of public service campaigns on behalf of non-profit
organizations and government agencies."
AdFlip - AdFlip bills itself as
the "world's largest archive of classic print ads."
Agency ComPile - Online directory of marketing communication
agencies. Searchable by region, state, agency speciality, etc.
American Academy of
Advertising - Professional and scholarly association for those
interesting in advertising and advertising education. The site includes
links to fellowships, jobs, and conference opportunities.
American Marketing Association
- Professional association for marketers. The site includes links to
research, best practices, and career information. Some sections
restricted to current members.
Emergence of Advertising
in America (EAA) - Collection of over 9,000 images relating to the
history of advertising in the United States. Images and information are
drawn from the Rare Book, Manuscript, and Special Collections Library
at Duke University.
Knowthis.com: knowledge source for marketing - Reference site for
those involved in marketing, market research, advertising, selling,
promotion, and other marketing-related areas.
Public Relations Society of America
- the world's largest organization of P.R. practicioners. The site
includes career links, PR tipsheets, and networking guides.
Research Resources -
Collection of advertising resources brought together by the Department
of Advertising and U. Texas-Austin.
Broadcasting
Arbitron
- Media and marketing research firm providing information relevant to
radio broadcasters, cable companies, advertisers, advertising agencies
and outdoor advertising companies. Site includes station profiles and
free demographic and related studies. Some content is restricted.
National Association of Broadcasters
- Professional association representing the interests of free,
over-the-air radio and television broadcasters. The site includes links
to career information, issue papers, etc. Some content is restricted to
members.
NewsLab - Non-profit
organization that works to help television newsooms "find better ways
of telling important stories that are often difficult to convey on
television." Includes online resources for effective reporting on
crime, tips for using graphics, etc.
Nielsen Media Research
- Nielsen conducts research on television audiences. Most Nielsen
research studies are fee-based, and some reports are only available to
subscribers.
Television and
Radio News Research - Collection of research on the broadcast
industry, specifically the individuals in the industry, provided by an
emeritus professor from U. Missouri-Columbia's School of Journalism.
International
Journalism
IPI
World Press Freedom Review - Sponsored by the International Press
Institute, this site offers updates on the status of the press
throughout the world.
World News
Connection -
Online news
service offering an extensive array of translated and English-language
news and information. Sponsored by the U.S. government.
Yahoo!
Newspapers by Country
Investigative
Reporting
IRE's
Beat Source Guide - Sponsored by Investigative Reporters and
Editors, Inc., this site offers a unique approach to finding
Internet-based information organized by "beat."
Photojournalism
Capture the Moment
- The Pulitzer Prize Photographs - Online exhibit of Pulitzer
Prize-winning photography
National Press Photographer's Association - The NPPA "is dedicated
to the advancement of photojournalism, its creation, editing and
distribution, in all news media."
Refdesk.com: Pictures and
Photography - online directory of resources on photography
Online
News Sources
ABYZ News Links -
Collection of online news sources from the U.S. and around the world.
Association of
Alternative Newsweeklies -
Organization
for the alternative newspaper business. AAN is a diverse group of 122
non-daily free-circulation papers that are distributed in all of the
major metropolitan areas of North America.
Internet Public Library -
Newspapers
Yahoo!
Newspapers by Country
Careers
in Journalism
JobLink for
Journalists - Online job bank sponsored by NewsLink Associates.
NABEF Career Center -
Online job bank sponsored by the National Association of Broadcaster's
Education Foundation.